Following Aim’s work on the travelling ‘Great Scottish Minds’ exhibition, Aim were employed to develop a range of publicity material, including the development of a new logo that represented the Scottish Science Centre’s Network, comprising: Glasgow Science Centre, Our Dynamic Earth Edinburgh, Dundee and Aberdeen Science Centre’s.

A themed marketing campaign followed with poster and billboard launches in airports, train stations and key tourist locations throughout Scotland. Aim designed all communication and imagery material and coordinated the publicity campaign nationally over a 12 month period.